Guide to Promotional Products in Brisbane

Find out the most popular promotional products in Brisbane!

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There is more to Brisbane than all-year-round beautiful weather and tourist attractions. Brisbane is a beautiful city that has been an economic powerhouse as of late. It is for this reason that brands should not forget to include Brisbane in their upcoming promotional campaigns.

Brief Background on Brisbane

Brisbane’s claim to fame is being the largest and most populous city in Queensland and the third-largest city in Australia. As the capital of Queensland, it is classified as a “Global City” as they have the country’s largest airport, one of the largest seaports, good infrastructure, an efficient transportation system, diverse populations, a strong economy, and an advanced centre for research and innovation.

Brisbane is home to a variety of tourist attractions, including world-class museums, the Underground Opera House, gorgeous parks and other natural wonders, and outdoor dining culture, among others.

The sun is out in Brisbane for over 280 days a year, so spending time outdoors is a huge part of the Brisbane culture. Brisbanites enjoy dining outdoors, spending time at parks and nature, taking day trips to nearby areas such as the Gold Coast and Sunshine Coast, and more.

Finally, another thing that Brisbanites take seriously is shopping. They have the nation’s highest consumer spending this year, beating out bigger cities such as Melbourne and Sydney. They also have the strongest payroll growth.

Promoting your brand to Brisbanites is an easy feat as long as you cater to their love for the outdoors, shopping, and tourism.

Idea #1: Branded Tote Bags

Shopping is a serious habit in Brisbane. It’s so serious that their weekend markets are one of the highlights of their week. As such, brands would reap plenty of branding benefits with “promo tote bags”;/c/bags/tote-bags. Groceries, supermarkets, and retail stores can use them to hold their sold goods while also improving brand awareness and reach. Meanwhile, they can also be used as part of fundraising giveaways, expos, conferences, and more.

tote bag
group tote bags
branded tote bag

Idea #2: Personalised BBQ & Picnic Sets

Brisbane has plenty of parks where people can go BBQ and picnic in. If you’re looking for a couple of good ideas for corporate gifts and employee tokens, promo BBQ items and picnic sets are the way to go. Not only will they be appreciated by Brisbanites but they will also help increase your brand recognition.

picnic set in bag with cutlery
roll up picnic rug
bbq set in case

Idea #3: Custom Travel Items

With so many beautiful attractions within and around Brisbane, you can expect plenty of day trips and weekend trips outside the city. As such, promo travel items such as travel bags, passport holders, and luggage tags will make for good corporate gifts and giveaways to build brand visibility.

passport holder
travel bag
travel folder

Idea #4: Promo Technology Gadgets

Brisbane is a techno hub with a concentration on robotics, mining research, medicine, biotechnology, green energy, cryptocurrency, and digital industries. You can expect that promo tech items will be a big hit when used as promotional tools.

In your next corporate gifting and promotional campaigns, consider headphones, USB drives, wireless chargers, power banks, and other mobile device accessories.

headphone set with box
wireless charger wooden
usb set in box with cables

Idea #5: Custom Outdoor Essentials

Since it is sunny in Brisbane for 280+ days in a year, Brisbanites need extra protection. Giving them outdoor essentials such as sunscreen, headwear, drink bottles, and sunglasses will show them that your brand cares for their wellbeing.

kids suglasses
custom sunglasses in different colours
drink bottles

Get started on your next promotional campaign in Brisbane!

If you’re looking for high-quality and reasonably priced promotional products in Brisbane, check out Brandconnect. Get a free consultation when you call or email us today.