Top Promotional Giveaway Ideas for 2020’s Emerging Industries

This period has not been easy for a lot of businesses. Plenty of companies have been struggling due to the disruption that the pandemic has brought on. However, some industries have been fighting hard to keep afloat with a minimal decline and even rising above expectations. These industries include Construction, Real Estate, Healthcare, Mining and Government organisations.

For these strong industries, promotional products play an important role in their growth. Promotional products are used in various ways, such as giveaways, corporate gifts, advertising tools, staff incentives, internal marketing campaigns, and more. Here are the best promotional products for each industry and campaign.

1. Construction

According to an Australian crane survey, the pandemic has had very little impact on the construction industry. Rider Levett Bucknall reports that there is only a 6% decrease in crane operation across the industry, meaning that there are still plenty of construction projects in progress. The construction industry has many different uses for branded merchandise. Construction workers wear branded high-visibility clothing to keep them safe on the job. To promote their brand, construction companies also give branded gifts to clients and additional stakeholders. They also have participated in plenty of conferences and trade shows before the pandemic, so branded items also serve as an essential promotional tool for them.

Construction Industry Promo Items



2. Real Estate

The Australian real estate market is one of the best-performing in the world, according to the global index’s second-quarter analysis produced by independent property consultancy and real estate agency Knight Frank. In fact, it is even doing better now than it did a year ago. Although industry-specific activities, such as open houses and trade shows, have been diminished since the pandemic hit, the industry has been able to adapt and take their business online. As such, there is still a need for promo giveaways and client gifts.

Real Estate Industry Promo Items



3. Government Institutions

Just like any organisation, government institutions and agencies need promotional products too. Whether it’s for employee incentives, promotional of local campaigns, or as part of their uniforms, promo items are affordable and effective tools to achieve their goals.

Government Institution Promo Items



4. Healthcare

The medical and healthcare industry is currently at the forefront of the fight against Coronavirus. There is a high demand for plenty of logo-printed items in their sphere, such as disposable and reusable face masks, hand sanitisers, protective clothing and gear, and stationery.

Healthcare Industry Promo Items



5. Mining

The mining industry is doing quite well for itself this year. The Western Australia resources sector achieved record highs in sales and jobs despite the economy going into recession. It has reported $22 billion in mineral and petroleum sales, $103 billion in iron sales, and gold at $16 billion. Although the industry is going to be missing out on trade shows this year, they can still make up for lost promotional opportunities by giving away branded merchandise to stakeholders during their marketing campaigns.

Mining Industry Promo Items



Stay strong & competitive with branded merchandise!

Branded merchandise is not just a promotional tool, but it is also essential to the daily operations of these industries. If you have a need for any of the items mentioned above or an upcoming promotional campaign, book a free, no-obligation consultation with us. Fill out this link and one of our experienced Account Managers will get in touch with you.